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Part 2 How to ACTUALLY Learn SEO in 2021

Part 2 How to ACTUALLY Learn SEO in 2021

Effective SEO Campaign Strategy

Okay, so now that you know that you need to establish base effective SEO campaign strategy Knowledge. and you need to focus on the high-impact actions within SEO, the third and most critical part of this process, which I always recommend to people within Gotch SEO Academy is to start your own side hustle. Now, I know that might seem like a kind of a weird suggestion, but believe it or not, when you start your own project, and you use that as your testing breeding ground, you will learn so incredibly fast, and this is the process that I recommend doing, so while you’re getting your base knowledge, while you’re learning the key elements of successful SEO campaigns, what you wanna do is study one thing, so let’s take one of my videos, for example.

Go and watch one of my videos, and when you see something that’s actionable, take that action item and put it what I call on a future actions list, and so what I do is I literally take actionable items from content, books, videos, whatever, and I put it on a future actions list so that I am accountable to take effective SEO campaign strategy action on that information, and so you need to have that process in place because otherwise you’ll just consume, consume, consume, and you won’t actually act on the information, and so everything that you have consumed doesn’t matter unless it’s actually acted upon, and so it’s so incredibly critical to understand that concept. You’ve probably seen many people online, maybe on Twitter or where else, where they know a lot of information, but they can’t actually demonstrate that information, so for example, there may be some college professors that know a ton about business.

They may know the history of the business. They may know everything you could ever imagine, historically, about being an entrepreneur, but they’ve never actually started a business. They’ve actually never grown a business, so that applies in SEO too. There are tons of people who know everything, every single nook and cranny about SEO, but honestly, a lot of them don’t actually know how to execute that information, so you don’t wanna be a person that just knows a bunch of information. Your someone who actually knows how to execute anĀ effective SEO campaign strategy on that information and knows how to get real results and the only way to get real SEO results is to act on every piece of information that you get so that you can learn from it and iterate over time because there are no rules in SEO. Everything is a hypothesis. Everything is a best practice, but you should always be putting those best practices to test, and that’s really, really important, and even my own advice, anything I give you, put it to the test.

See if it works. You should always be questioning everything at all times, but the way to really question it the right way is to actually act on it and get that feedback based on your own actions. Now, the good news is that I’ve done a massive amount of testing and failure for you. I’ve worked on hundreds of SEO campaigns, so you can really bypass a lot of the stupid stuff that I did so you don’t have to it yourself, and trust me, I did a lot of stupid stuff in between here to get to the point where I am now, so believe me, you don’t wanna go through any of the stuff that I did in between, so that is really the value of working with someone who has the expertise, and I’ve had to do that many, many times throughout my SEO career, seeking out information from people who are way
more experienced than I am because I know that I do not wanna go through this again in any other field, so I always look for people who are way more experienced than I am to leverage their expertise so I don’t have to go through all the failing, and the testing, and the experimentation, and the time-wasting.

I don’t wanna go through any of that. I’d rather just bypass all that and work with someone who already knows what they’re doing, and so understanding that principle is huge because at the end of the day we only have so much time. You can’t learn every skill in the world, so you have to work with other people to acquire these skills, and the only way to do it is to work with people who are more experienced than you are, so the big takeaway for step number three is to start your own side hustle, and make sure that you act far more than you consume. I recommend about a 90/10 split, so 90% of your time should be spent acting; 10% of your time should be spent educating yourself and learning. Okay, so let me review how to learn SEO the right way, so step number one, establish the base foundation, so learn just enough so that you can start to take action on the information.

Number two, learn the most important parts of SEO, which is gonna be content, link building, user experience, and conversion rate optimization, and then number three, start your own side project or side hustle so that you can get real-life experience in SEO, and even if you’re already an experienced SEO, and even if you’ve worked on SEO campaigns before, it’s still really important to have your own side projects because it keeps you fresh. It keeps you thinking ’cause when you have to start something from scratch, it forces you to think in a totally different way, and so I highly recommend you check out the video on my channel about how to build a niche site because that goes through the entire process of how to start a niche site, so if you wanna start
your own side project at an affordable price, that is the best way to do it.

Just go through that video. It’s completely free. It’s about an hour-long, so make sure you set some time aside, but it will give you everything you need to learn exactly how to start a niche site or start your own side project, so that’s all I have for you today about how to learn effective SEO campaign strategy and to be honest, if you wanna not have to go through all the testing, and all the failure, and all the time-wasting, and honestly, wasting a ton of money as I did for many, many years trying to learn SEO, you can actually just join Gotch SEO Academy, which over 800 other SEOs are already inside there learning, and what it is is an exact, step-by-step SEO training program, and the real value of Gotch SEO Academy is that you’re really just piggybacking off my years and years of SEO experience, and the cool part is you don’t have to go through that entire phase of trying to learn, and testing, and failing, and doing all kinds of stuff trying to learn SEO.

Instead, you can just learn a proven SEO process that’s based on real-life experience, and you can save a ton of time and money, and you can actually learn SEO the right way so that you can start
getting better rankings and more traffic, and you can really grow any company that you want. It’s such an incredibly powerful skill, but as I said, I’m not gonna pitch you super-hard about Gotch SEO Academy. I just hope this video gave you a nice little framework for learning effective SEO campaign strategy the right way, and if you got a lot of value from it, please like this video and leave a comment below, and if you’re not subscribed, please subscribe because I’m going to be publishing a lot more videos just like this one, so that’s all I have for you today.

Effective SEO Campaign Strategy